Search WWW has a remarkable, contemporary premise that is appealing to me, personally. The show focuses in three spectacular women whom works in search engine company. While the story starts with such a huge buzz and some political flavor added, the whole show itself is rather more laid-back in general, including fairly static romance plot(s).

As the story focuses on the three women and their lives, the thing that keeps me invested in this drama is the dynamic in Barro and the problems they are facing. There is something quite endearing in the TF team. Whether it's the contrast characteristics of Tammy and Scarlett (with their growing chemistry), the four other hardworking teammate, or Brian (and the company)'s relaxed attitude, the series did a great job on building Barro. On the contrary, Unicorn (Song Gagyeong)'s life is more dull in comparison. Perhaps the writer is trying to deliver on how boring it is living a desk-job life in a static environment. Regarding the internet (which is the core of this drama), the writers did a great job explaining internet environment in Korea and raising awareness when we're using it. The political plot-line was great (and complicated) at the beginning but it's fading as more episode goes by. Song Gagyeong's mother-in-law story is pretty much expected and come off as annoying at times. The turn point is anti-climatic and we didn't really get a closure on the aftermath, just a win/losing situation. In addition, this drama has quite much enjoyable jokes.

Departing from the office life, Search:WWW also explores the romance life of these three women. Song Gagyeong and her husband has no chemistry at all until the middle (well, it's the purpose of marriage-of-convenience, I guess), their romance basically offers nothing to me. Tammy and Park Morgan made a nice couple. At first I thought they might suffer just because of their decade age gap, but they suffer much more from their values. While they made a good couple, I don't necessarily enjoy them towards the end. There's just not much spark coming out of them as a couple and they rather made me feel like they are just "another" couple of a kdrama. Scarlett and Jihwan's romance is definitely the most interesting one. Everything from their first encounter, buildup, until the end of the drama is so good. I really love the lost & found scene as it not only refers to a thing one of them is missing but it also interprets to how they are lost and they found each other in that room. Arguably my favorite scene.

Moving on from the story, the elements supporting this drama are all great. Starting off from the acting, they all embody their characters perfectly. Neither of them is overdoing or half-assing their acting, it's great. I personally love Scarlett's personality, there's something about her that spices up this drama. There's one downside in the acting though, I don't like the mother-in-law much, she isn't really suitable for that role. The music in this drama is generally great. They caliber the vast and vibrant life of this modern age especially on the ever-growing era of the internet, it's contemporary. Regarding the sets, they choose great locations to shoot although I do have a problem with that one café everyone is using. I'm not sure how Morgan, Tammy, Scarlett always uses the same café for doing business, meeting the online streamer, or others when they live quite much far apart (as proven by the necessity to drive to each other's houses/office). It irks me a bit as they never really explained it as Barro/Unicorn employees regular cafe or something. Cinematography in general is pretty nice. The cameras used, lenses, and filters are pretty good. I love the close-ups scenes especially the tilted ones. For the wider locations, they made the scenes look more cramped at times (well this is just my opinion).

In the end, Search WWW offers a realistic peek on the life of a 30-something successful and powerful women along with their hardships. I wouldn't say it's a slice-of-life or goal-oriented drama but it's a mix in between. One thing that I knew, it tells the story of powerful women behind the ambiguity of the internet.